Today, 89% of all people in the market to buy a home begin their search online. That means they won’t actually see your house till late in the process. And that also means that they will rely almost entirely on your online listing photos to make their purchasing decisions. So f you want to sell your home, you’ll need top-notch listing photos coupled with some creative online marketing. Here’s how to get the best listing photos in Martinsburg and Hagerstown.
Hire a Professional Photographer
Probably the most important thing you can do to get the best listing photos in Martinsburg and Hagerstown is to hire a professional photographer who specializes in real estate. Yes, it will cost you, but a quicker sale at a better price will more than offset the expense. Professionals will have the equipment for high-quality photos – much better than you’ll take with your smartphone. And, remember, most home shoppers will use those photos to make their decisions, so they must be top notch.
But if you want to do it on your own, then read on . . .
Get the Key Areas
No matter how wonderful your listing photos are, if you don’t capture certain key areas, you may be wasting your time. These essential shots will get buyers’ attention and generate more interest in your house. They are photos of the front of the house and property, kitchen, bathroom, and usually at least one bedroom. These are the photo views that will allow buyers to visualize themselves living in your house, making it possible to envision your house as their home. The kitchen and bathroom photos are the most critical because all buyers are focused on these areas, so make sure these rooms are clean, tidy, and staged before you snap the shutter.
See to the Lighting
When taking photos of the interior of your Martinsburg and Hagerstown house, be sure the lighting is at least adequate. Clean dingy windows and open curtains, blinds, and shutters to let plenty of light in. And if it’s a cloudy day, turn on all the lights for the sake of good photos. You might even consider purchasing additional portable lighting, especially for those critical areas.
Get Several Angles
Also, no matter how great your Martinsburg and Hagerstown listing photos are, if you get only one shot of each area, online house shoppers may not be able to fully imagine what your house would be like as their own. So in order to attract more buyers, you need to get shots from several angles to fully showcase your house. On the outside, that would mean getting not only the front but the side and back as well. On the inside, you would take photos from several locations in the room.
Empty the Rooms
Another key to getting the best listing photos in Martinsburg and Hagerstown is to make sure the rooms are nearly empty when capturing different angles. You will, of course, keep the basic pieces in place that belong in the rooms, for example, bed and dresser in the bedroom, but get rid of all the extra pieces and clutter. Again, the idea is to make your house appear as a blank slate on which buyers can write their own lives, being able to envision the rooms with their own furniture and belongings in them.
Listen to Your Agent
Finally, if you truly do want to get the best listing photos in Martinsburg and Hagerstown, listen to your agent because she knows what appeals to buyers. Listing photos can mean the difference between a sale or your house sitting on the market unsold for months and months. They are really that important. So lean on the expertise of your local agent to get the best photos possible, the ones that will actually sell your house.